According to the 2016 National Association of Realtors Profile of Home Buyers and Sellers, the average home buyers visits at least 7 different websites to look for a home. That’s a lot of browsing! If you are selling your home, it’s not enough to just have your home featured on 100+ different real estate sites. You want to make sure your real estate agent has them posted on the sites that get seen. Sure, it’s great that your home gets featured on some site out on the Internet that a few people see, but what about the big sites?
Coldwell Banker® is the most visited national real estate brand online according to 2016 comScore analytics. So what does that mean for you as a seller? It means more home buyers are interacting with the Coldwell Banker brand online than any other company, which in turn can lead to more qualified buyers for your property and greater exposure.
From Penn Valley to Auburn, Camptonville to Grass Valley, and Nevada City, today’s home buyers are visiting Coldwell Banker sites more than any other national real estate brand. Which is good news for anyone looking to buy or sell!
If your real estate agent is still promoting how they can feature your home in the local paper (which we also do), why not consider the real estate company with real advantages who can reach today’s buyers online in greater numbers than anyone else?